Cancun Conference
Air Apps
OBJECTIVES:
Establish the event as a recurring date to launch impactful and grand initiatives, overcome the lack of in-person collaboration, engagement, and knowledge sharing, and increase the company’s recognition and visibility in the market.
Establish the event as a recurring date to launch impactful and grand initiatives, overcome the lack of in-person collaboration, engagement, and knowledge sharing, and increase the company’s recognition and visibility in the market.
Work
CHALLENGES:
Understand how to incorporate the new publishing role into the team’s day-to-day.
Promote internal integration, team development, and impactful launch events.
Increase the company’s visibility by highlighting its commitment to innovation and exploring the event’s environment.
Understand how to incorporate the new publishing role into the team’s day-to-day.
Promote internal integration, team development, and impactful launch events.
Increase the company’s visibility by highlighting its commitment to innovation and exploring the event’s environment.
MY ROLE:
Project Lead.
Designed the full event proposal.
KEY RESPONSIBILITIES:
Theme Definition - Proposed the central concept.
Overall Strategy - Approach to achieve the event’s objectives.
Experience Planning - Designed activities, events, workshops, lectures, and actions to promote engagement, collaboration, and learning.
Calendar Organization - Structured a balanced agenda.
Project Lead.
Designed the full event proposal.
KEY RESPONSIBILITIES:
Theme Definition - Proposed the central concept.
Overall Strategy - Approach to achieve the event’s objectives.
Experience Planning - Designed activities, events, workshops, lectures, and actions to promote engagement, collaboration, and learning.
Calendar Organization - Structured a balanced agenda.
INSIGHT:
Unite, Strengthen, and Integrate.
Unite, Strengthen, and Integrate.
Reinforce the new publishing business unit—transforming employees into agents of change. Engage the team in creating processes and solutions within a collaborative environment to build a deeper understanding of their new publishing role and foster a culture of innovation.
The event combined hands-on workshops, lectures, activities, learning moments, entertainment, and cross-team discussions, enhanced by gamification mechanics to ensure all employees fully participated and left aligned with company goals.
Note: The event was not executed.
1. Event Proposal
Theme: “Air Apps, the App Publisher.”
Objectives: Focus on innovation, engagement, professional development, and strengthening organizational culture.
Launch Events: External launch party for the AI-powered Translation App.
Launch of the Air Control platform, an Internal app management tool.
2. Proposed Activities with Detailed Execution Mechanics:
Main Challenge Option: Build a Rube Goldberg machine, symbolizing the creation of new publishing processes.
Daily Challenges Option: Activities designed to address identified problem areas and promote cross-team collaboration.
Suggested Lectures and Workshops: Topics such as Innovation, Strategic Planning, and a workshop on Process Creation.
Event Schedule Proposal: Balanced activities across the days, mixing work time, professional development, and downtime.
Team-Building Format: Collaborative activities to strengthen employee bonds, such as a scavenger hunt in a historical location. This reinforced company values, created enjoyment, and explored the surroundings.
Theme: “Air Apps, the App Publisher.”
Objectives: Focus on innovation, engagement, professional development, and strengthening organizational culture.
Launch Events: External launch party for the AI-powered Translation App.
Launch of the Air Control platform, an Internal app management tool.
2. Proposed Activities with Detailed Execution Mechanics:
Main Challenge Option: Build a Rube Goldberg machine, symbolizing the creation of new publishing processes.
Daily Challenges Option: Activities designed to address identified problem areas and promote cross-team collaboration.
Suggested Lectures and Workshops: Topics such as Innovation, Strategic Planning, and a workshop on Process Creation.
Event Schedule Proposal: Balanced activities across the days, mixing work time, professional development, and downtime.
Team-Building Format: Collaborative activities to strengthen employee bonds, such as a scavenger hunt in a historical location. This reinforced company values, created enjoyment, and explored the surroundings.
Execution and Key Elements of the Project:
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